Justin Matase is Publisher and Co-Owner of
Table Magazine and TABLE Media, where he leads business strategy, advertising, partnerships, audience development, and growth across the company's print, digital, and experiential platforms. He acquired TABLE in January 2020 alongside Editor in Chief Keith Recker, taking over from founder Christina French and steering the company's expansion into digital content, events, and new coverage areas including fashion, design, and travel.
His work spans TABLE Magazine Pittsburgh,
TABLE Magazine New Mexico, and
SHADY AVE, with a particular focus on strengthening local journalism, supporting independent businesses, and expanding the reach of regional food, culture, design, arts, and lifestyle coverage. At TABLE, Justin works closely with businesses, cultural organizations, nonprofits, restaurants, and community partners to develop campaigns and editorial initiatives that connect organizations with engaged regional audiences.
Based in Pittsburgh, Justin has spent more than a decade in publishing, media strategy, advertising, and digital marketing. Before TABLE, he was Associate Publisher of the
Pittsburgh City Paper, where he led business, sales, marketing, and strategy operations and helped drive the paper's transformation into a leading digital-first regional news outlet. Earlier in his career he worked in advertising sales at
Steel City Media and in business development at
Matrix Solutions where he worked with the world's largest broadcast television and radio groups. He is also the founder of
Yellow Bridge Digital, a digital marketing agency specializing in integrated advertising, audience targeting, search, social media, and campaign strategy.
Justin is active in Pittsburgh's civic and journalism community. He has served on the boards of
Big Brothers Big Sisters of Greater Pittsburgh and the
Association of Alternative Newsmedia, and was the vice chair of the
University of Pittsburgh's Student News advisory board, where he oversaw the finance committee of
The Pitt News, the university's student newspaper.
Areas of expertise: publishing and media business strategy, digital-first transformation, advertising and revenue strategy, audience development, integrated and digital marketing, Pittsburgh media and civic affairs
Contact: justin@tablemagazine.com Read Justin's articles
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